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warby parker

Online Retailers Seeing Success in Brick and Mortar Locations

Warby Parker, a popular eyeglass retailer with a hipster feel and affordable process, has made a space for itself in the e-tail world. After years of success online, the company has moved on to brick and mortar. With eight locations in select neighborhoods around the United States, Warby Parker now offers consumers the ease of... More

The Truth About Those Scary Retail Campfire Stories…

There’s a lot of scary stories being told around the retail campfire about the end of the retail world. In case you haven’t heard them, here’s the gist… Online retailers are the villains. People want to shop online rather than in-store. The future of all shopping is online. The only way to avoid demise is... More
veterans day

Celebrating Veterans Day

Instead of blogging about workforce management, we wanted to take a minute to say thank you to those who have served our country. We know that freedom is never free and want to thank all of our veteran’s on this important day. However, as John F. Kennedy said,  ”As we express our gratitude, we must... More
plunger in toilet

Why Workforce Management Software is Like Bathroom Plumbing for Event Marketers

I was in Las Vegas last week attending the EventTech 2014 conference. In case you’re not familiar, the conference is billed as the world’s only conference and expo focused on using social media and technology to optimize experiential marketing events and trade shows. Attendees included more than 1,000 corporate event marketers mingling with hundreds of... More
baseball bases - NI

Covering the Bases in Retail is all About Execution

What does modern customer service mean? No, it’s not having robots hover around the stores with iPhones checking people out. It’s actually a lot more retro than that. It means meeting customer’s needs at a store level as well as online…even in the face of a growing omni channel market. There are more bases to cover,... More
Happy Halloween (1)

Happy Halloween from Natural Insight!

Happy Halloween Holidays! While today may be officially All Hallows Eve, it marks the official start of the holiday season for retailers. Amazon, for example, has marked November 1st as the start of their countdown to their Black Friday store. With online retail giants moving up the start of their holiday seasons and with brick... More

Congratulations to the Field Marketing and Brand Experience Award Winners!

Last week, the 10th annual Field Marketing and Brand Experiences Awards took place in the United Kingdom. Along with partner CACI, Natural Insight is happy to have been a sponsor of the event where innovative companies and agencies are taking their businesses to the next level. We would also like to say congratulations to the... More
couch surfing

Crowd vs. Quality: What Kind of Labor Should You Be Using?

As an avid traveler, I know a handful of people who are big fans of couch surfing. You meet new people, dive into the culture of the city, and if you’re lucky, you get a free tour guide. I also know quite a few who will never couch surf again thanks to some creepy unpleasant experiences. The... More
sears halloween

Sears is Dressing Up as Airbnb for Halloween

I authored a post last week entitled, “Lessons from Amazon: Why Reports About the Death of Physical Retail Are Exaggerated”.  Please don’t get me wrong.  I am not suggesting that things in retail are rosy.  I am simply highlighting how massive “disruption” and “reverse disruption” occurring within the ecosystem are leading to huge, and sometimes... More

Lessons from an Olive: How Cutting Costs can equal Cutting Customers

Most know the story of the American Airlines olive…. For those who don’t, it goes like this…Robert Crandall, the head of American Airlines at the time, calculated that if they removed just one olive from every salad served to passengers, nobody would notice and the airline would save $100,000 a year. Creative cost-cutting took off... More